Covered topics: growth product product-market fit
14:08
product-market fit
The Four Fits Framework for $100M+ Growth
Brian Balfour - Founder/CEO at ReforgeShare
Brian Balfour shares the framework he uses to evaluate and drive growth strategy for his portfolio companies, called The Four Fits Framework for $100M+ Growth. The video series also has accompanying blog posts, linked below, that can be read on Brian's blog. The series covers: 1. Market Product Fit: Think about the market first, not the product 2. Product Channel Fit: Products are built for specific channels 3. Channel Model Fit: Specific channels fit with specific models 4. Model Market Fit: Your model must fit with the market's percieved value of your solution 5. A case study: Hubspot
- Reforge: Career accelerator programs for the sharpest minds in tech
- The Road to a $100M Company Doesn’t Start with Product
- Product Channel Fit Will Make or Break Your Growth Strategy
- Get Out of the ARPU-CAC Danger Zone with Channel Model Fit
- The Model Market Fit Threshold & What it Means for Your Growth Strategy
- Building a Growth Framework Towards a $100 Million Product
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