Covered topics: growth, stacks, analytics, a/b testing, advertising, startups
14:08
Growth stacks
The tools your team will use tomorrow
Calvin French-Owen - Co-founder and CTO at SegmentShare
There are thousands of tools out there to choose from, and there’s no guidebook on how to do it. It’s hard to assess which tools you’ll outgrow in the next two months versus the ones you’ll use for years. Calvin French-Owen, Segment’s Co-founder and CTO, has seen thousands of companies embark on this journey (through data) and is here to help you get ahead. In this session, Calvin French-Owen, Co-founder and CTO at Segment, will share tool switching trends we’ve seen to give you a window into what’s next for your stack.
Up next
Andrew Chen - Partner at Andreessen Horowitz
Carlos González de Villaumbrosia - CEO at Product School
Jaime DeLanghe - Director of Product at Slack
Gustaf Alströmer - Partner at Y Combinator
Casey Winters - VP of Product at Eventbrite
Lex Roman - Growth Design Lead at lexroman.com
Jon Sadow - Co-founder & CPO at Scoop
Stephanie Evans - Product Lead, Segment
Former CTO at Grofers
Serial Head of Design, Author of Design-Driven Growth
Growth basics
Growth tips and best practices
Hannah Hudson - Head of User Research at Segment
Product development
Making safe bets with good data
Measuring product-market fit / Experimentation
Grow like a startup with experimentation and A/B testing
Guillaume Cabane - Growth Advisor at Growth Ex Machina
User onboarding
Why onboarding is the most crucial part of your growth strategy
Patti Chan - VP of Product at Imperfect Foods
Growth UX
The UX of Data
Product analytics
How Scoop scaled their Segment implementation to drive growth
Product Development
Using data to make smart product bets
Ilya Volodarsky
Segmentation / Positioning
How Grofers used segmentation to become the largest marketplace in India
Product Marketing
