Experimentation

Experiment! How to drive product innovation in teams big and small

Patti Chan - VP of Product at Imperfect Foods

Covered topics: experimentation, a/b testing, analytics, new product development

Share

Companies like Netflix run more than a thousand experiments a year to drive product improvements. But how do you cultivate that kind of innovation when your team is 300 times smaller? We can begin by creating a culture of experimentation: leaning on modern technologies to split-test wildly different product ideas with real customers, following the scientific method, and thinking beyond agile as an engineering team. Patti Chan, VP of Product at Imperfect Produce, will share how to effectively experiment for every product feature with a small but mighty team.

Resources
Up next
Andrew Chen - Partner at Andreessen Horowitz
Hannah Hudson - Head of User Research at Segment
Carlos González de Villaumbrosia - CEO at Product School
Jaime DeLanghe - Director of Product at Slack
Measuring product-market fit / Experimentation

Grow like a startup with experimentation and A/B testing

Gustaf Alströmer - Partner at Y Combinator
Guillaume Cabane - Growth Advisor at Growth Ex Machina
Casey Winters - VP of Product at Eventbrite
Lex Roman - Growth Design Lead at lexroman.com
Calvin French-Owen - Co-founder and CTO at Segment
Jon Sadow - Co-founder & CPO at Scoop
Stephanie Evans - Product Lead, Segment