Covered topics: product development analytics a/b testing experimentation
14:08
experimentation
Experiment! How to drive product innovation in teams big and small
Patti Chan - VP of Product at Imperfect FoodsShare
Companies like Netflix run more than a thousand experiments a year to drive product improvements. But how do you cultivate that kind of innovation when your team is 300 times smaller? We can begin by creating a culture of experimentation: leaning on modern technologies to split-test wildly different product ideas with real customers, following the scientific method, and thinking beyond agile as an engineering team. Patti Chan, VP of Product at Imperfect Produce, will share how to effectively experiment for every product feature with a small but mighty team.
Up next
Jes Kirkwood - Senior Content Marketing Manager at Twilio Segment
Jesse Germinario - Senior Product Manager and former Director of Growth at Elevate Labs
Eric Keating - VP of Marketing at Appcues
Wes Bush - Founder/CEO at ProductLed
Manish Goyal - CEO at Friendbuy
James Currier - Managing Partner at NFX
Brian Balfour - Founder/CEO at Reforge
Kevin Minnick - VP of Product at Chartio
Jon Sadow - Co-founder and CPO at Scoop
Calvin French-Owen - Co-founder and CTO at Segment
Lex Roman - Founder and Growth Design Lead at lexroman.com
Casey Winters - VP of Product at Eventbrite
Gustaf Alströmer - Partner at Y Combinator
Carlos González de Villaumbrosia - CEO at Product School
Andrew Chen - Partner at Andreessen Horowitz
acquisition
Acquisition Fundamentals
Laura Schaffer - Head of Growth Product at Twilio Inc.
growth
Subscription-Product Fit
growth
New User Onboarding
growth basics
Product-Led Growth Fundamentals
acquisition
Referral Programs
Molly Norris Walker - Serial Head of Design, Author of Design-Driven Growth at
Jaime DeLanghe - Director of Product at Slack
growth
Network Effects
product-market fit
The Four Fits Framework for $100M+ Growth
growth
Growth Lessons from Chartio
Jacob Singh - CTO at Grofers
Ilya Volodarsky - Co-founder & President at Segment
product analytics
How Scoop scaled their Segment implementation to drive growth
growth stacks
The tools your team will use tomorrow
growth ux
The UX of Data
user onboarding
Why onboarding is the most crucial part of your growth strategy
Guillaume Cabane - Growth Advisor at Growth Ex Machina
product-market fit
Grow like a startup with experimentation and A/B testing
Hannah Hudson - Head of User Research at Segment
growth basics
