Building a marketing moat to crush the competition

Guillaume Cabane - Growth Advisor at Growth Ex Machina

Covered topics: acquisition, digital advertising, advertising metrics


How can product and marketing help you to stand out from the competition and grow fast? In this session, Guillaume Cabane, advisor to growth stage startups, will share his own real-life growth tactics that leverage data to blow past the competition and grow market share.

Up next
Andrew Chen - Partner at Andreessen Horowitz
Hannah Hudson - Head of User Research at Segment
Carlos González de Villaumbrosia - CEO at Product School
Jaime DeLanghe - Director of Product at Slack
Measuring product-market fit / Experimentation

Grow like a startup with experimentation and A/B testing

Gustaf Alströmer - Partner at Y Combinator
Casey Winters - VP of Product at Eventbrite
Patti Chan - VP of Product at Imperfect Foods
Lex Roman - Growth Design Lead at
Calvin French-Owen - Co-founder and CTO at Segment
Jon Sadow - Co-founder & CPO at Scoop
Stephanie Evans - Product Lead, Segment
Serial Head of Design, Author of Design-Driven Growth